A Kenya - U.S. Free Trade Agreement

A Kenya - U.S. Free Trade Agreement (FTA) is expected to benefit Small and Medium Enterprises (SMEs) with increased trade opportunities, increased investment, and partnership opportunities with both large and small U.S. companies. Increased investment and partnerships will provide transfer of knowledge, expertise and technology thereby enhancing the quality and competitiveness of goods and services, spurring growth.

International trade has been traditionally viewed as the preserve of large companies. However recent research suggests that there are great gains for SMEs by engaging in international trade and there is demonstrated importance in "learning by exporting".

In order to foster greater participation by SMEs however, there needs to be concerted efforts to help them prepare for the opportunities that an FTA can bring.

Join us and our diverse, experienced panel on August 27, 2020 3-4.30 pmEAT / 8-9:30 am EST as we discuss:

• Potential opportunities/benefits of an FTA for SMEs.
• How SMEs can prepare themselves for international trade.
• Possible policy interventions that can enable effective SME participation in the global marketplace.